Chad Carey, a former real estate developer, turned to restaurants when the market for property took a downturn in 2008. He opened The Monterey, which quickly garnered attention for pushing past the stereotype of Texas as the land of "Cab and slab": Cabernet and steak dominant. Chad stuffed The Monterey with a wide ranging list of Sherries, wines from the Jura, Beaujolais crus, and later, premium pours from Coravin.